Adrian Hia, Managing Director, APAC, Kaspersky
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Kaspersky
Cybersecurity firm Kaspersky is ramping up its India play as it looks to expand its business partnership with distributors and enterprises, as well as betting on AI-driven consumer security solutions and deeper local innovation to tap into the country’s rapidly evolving digital ecosystem, said Adrian Hia, Managing Director, APAC
“We will continue to expand coverage through partners,” said Hia, adding that the company is actively looking to expand its presence in tier 2 cities.
“In India, as IT and OT systems become increasingly connected, the consumer’s attack surface is widening. We are responding with AI-powered, convergence-aware security that extends enterprise-grade capabilities into homes and small offices,” he added.
Kaspersky has embedded a part of its Global Research and Analysis Team (GReAT) in India. These teams monitor over 900 advanced persistent threat (APT) groups daily and support the firm’s global threat intelligence operations. Over the past two years, Kaspersky has tripled its local workforce, expanding across sales, technical support, and R&D roles.
While not branded explicitly as Global Competence Centres (GCCs), Kaspersky’s India-based research hubs function similarly, contributing to global innovation.
“Kaspersky is actively scaling up its presence in India, both in hiring and innovation, especially within research, GCCs, and threat intelligence. Currently, we have 50 team members,” he added.
India is also playing a dual role in Kaspersky’s AI strategy. “We see Indian users facing AI-powered threats like phishing scams and fake UPI apps, with ₹938 crore lost in just five months of 2025. At the same time, India’s talent pool and AI adoption make it a critical testing ground for detection models,” the spokesperson said.
However, despite the large base of tech professionals, there remains a gap in advanced cybersecurity skills, particularly in areas like AI-driven security and industrial systems protection. Kaspersky is working to address this through academic alliances with institutions like IIT Delhi, MIT Bengaluru, and MAHE Manipal, and training programmes under its Kaspersky Academy Alliance.
To differentiate in an increasingly crowded market, Kaspersky is pairing its tech muscle with local engagement. The company’s partnership with the Mumbai Indians as their official cybersecurity sponsor has boosted consumer engagement, supported by educational outreach and India-specific threat insights.
Published on August 5, 2025
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